By Fabian Büngers

Rezension / Literaturbericht aus dem Jahr 2015 im Fachbereich BWL - Unternehmensführung, administration, service provider, observe: 1,0, ecu enterprise institution - Internationale Universität Schloß Reichartshausen Oestrich-Winkel, Sprache: Deutsch, summary: the next literature evaluation discusses the thesis: “Encouraging fit consuming through offer chain administration and marketing“, which used to be said by way of Yulia Tseytlin. The advent illustrates the constitution of this overview and provides a short evaluation concerning the content material. the purpose is permitting the reader to totally decode the chain of strategies that is presented.

At first, the pointed out thesis is separated in person elements: “healthy eating”, “supply chain management”, in addition to “marketing”. All elements contain a concise definition of the actual time period, in addition to a end.

Within the half “healthy consuming” (HE), the present state of affairs might be illustrated via offering varied evidence and figures. additionally, the query why he's very important should be mentioned, in addition to current components influencing HE.

Inside “supply and chain administration” (SCM), the current state of affairs, associated with the nutrients undefined, is defined. capability benefits of well-planned offer chains (SC) may be mentioned, additionally, attainable risks of useless ones. ultimately, a hyperlink to the module “healthy consuming” can be created.

“Marketing” is the final half. the current importance of selling inside of society, specifically within the meals undefined, might be mentioned. probabilities of influencing humans within the natural nutrition through advertising may be mentioned. Likewise, this half might be hooked up to “healthy consuming” in addition to “supply and chain management”.

Secondly, the above pointed out elements are attached and methods of “encouraging fit consuming through provide and chain administration” may be proven, in line with the knowledge supplied within the person modules. these components will be noticeable as a toolbox, that's essential to create the ultimate product: the research of alternative encouraging ways.

Due to barriers about the size of this assessment, different modules might be defined in an exact, yet short method. the focus lies at the junction of the pointed out components and the research of the acknowledged thesis. diversified literature resources were used to underline pointed out facts.

Show description

Read or Download Literature Review of "Encouraging Healthy Eating via Supply Chain Management and Marketing" PDF

Similar business management & leadership_1 books

New Frontiers of Leadership (LMX Leadership: The Series)

Graen (American mental Society) collects paintings on how the instruments of relational management can be utilized to create versatile organizational buildings. participants in communique, psychology, and organizational habit describe new modes of workforce management, examine leader-member alternate (LMX) management study, and suggest a brand new method of

UnChosen

Activity loss is a nerve-racking event that could tear you aside. it's an emotional and anxious event that affects your social, fiscal and mental established order. The paintings position isn't designed that will help you get over being UnChosen. Managers, recruiters, and neighbors do not realize it, and are not able that can assist you except they've got additionally been throughout the event.

Succeed as an inclusive leader: Winning leadership habits in a diverse world

The last word consultant FOR enterprise LEADERS TO ATTRACTING and encouraging assorted humans. have you requested your self what else you'll do to inspire your crew individuals? have you needed that your crew might accomplish extra in much less time? have you longed for a extra leading edge crew? Inclusive management might help.

Taking In Strays: Leadership Lessons From Unexpected Places

“Lisa’s viewpoint differs from many so-called administration specialists since it specializes in our shared uncomplicated humanity. She exhorts us first to be the simplest humans we will be, then lead by way of instance. during this period of bottom-line-driven administration judgements, Lisa’s administration with a center strategy is a breath of unpolluted air.

Extra resources for Literature Review of "Encouraging Healthy Eating via Supply Chain Management and Marketing"

Sample text

Download PDF sample

Rated 4.06 of 5 – based on 32 votes